{"id":29920,"date":"2023-11-20T14:46:00","date_gmt":"2023-11-20T10:46:00","guid":{"rendered":"https:\/\/bankofgeorgia.ge\/blog\/siakhleebi\/rogor-chaiara-qartuli-cifruli-marketingis-sferoshi-pirvelma-masshtaburma-samitma-ad-summit-tbilisi-2023-ma\/"},"modified":"2026-01-27T19:01:42","modified_gmt":"2026-01-27T15:01:42","slug":"rogor-chaiara-qartuli-cifruli-marketingis-sferoshi-pirvelma-masshtaburma-samitma-ad-summit-tbilisi-2023-ma","status":"publish","type":"post","link":"https:\/\/bankofgeorgia.ge\/blog\/biznesi\/inovaciebi-da-startapebi\/rogor-chaiara-qartuli-cifruli-marketingis-sferoshi-pirvelma-masshtaburma-samitma-ad-summit-tbilisi-2023-ma\/","title":{"rendered":"Ad Summit Tbilisi 2023: \u10d8\u10dc\u10dd\u10d5\u10d0\u10ea\u10d8\u10d4\u10d1\u10d8 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10e8\u10d8"},"content":{"rendered":"\n<p>\u10d0\u10e0\u10d0\u10d5\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10d0\u10e0\u10d0\u10d0 \u10e1\u10d8\u10d0\u10ee\u10da\u10d4, \u10e0\u10dd\u10db \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8 \u10ec\u10d0\u10e0\u10db\u10d0\u10e2\u10d4\u10d1\u10e3\u10da\u10d8 \u10d1\u10d8\u10d6\u10dc\u10d4\u10e1\u10d8\u10e1 \u10d4\u10e0\u10d7-\u10d4\u10e0\u10d7\u10d8 \u10db\u10d7\u10d0\u10d5\u10d0\u10e0\u10d8 \u10e5\u10d5\u10d0\u10d9\u10e3\u10d7\u10ee\u10d4\u10d3\u10d8\u10d0. \u10ee\u10dd\u10da\u10dd \u10ea\u10d8\u10e4\u10e0\u10e3\u10da \u10e1\u10d0\u10db\u10e7\u10d0\u10e0\u10dd\u10e8\u10d8, \u10e0\u10dd\u10db\u10d4\u10da\u10e8\u10d8\u10ea \u10d0\u10ee\u10da\u10d0 \u10e9\u10d5\u10d4\u10dc \u10d5\u10d8\u10db\u10e7\u10dd\u10e4\u10d4\u10d1\u10d8\u10d7, \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8\u10e1 \u10e0\u10dd\u10da\u10d8\u10e1 \u10d2\u10d0\u10d3\u10d0\u10e4\u10d0\u10e1\u10d4\u10d1\u10d0 \u10e8\u10d4\u10e3\u10eb\u10da\u10d4\u10d1\u10d4\u10da\u10d8\u10d0. \u10ea\u10ee\u10d0\u10d3\u10d8\u10d0, \u10e5\u10d0\u10e0\u10d7\u10e3\u10da\u10d8 \u10d1\u10d0\u10d6\u10d0\u10e0\u10d8\u10ea \u10d0\u10db \u10db\u10ee\u10e0\u10d8\u10d5 \u10d0\u10e0\u10d0\u10d0 \u10d2\u10d0\u10db\u10dd\u10dc\u10d0\u10d9\u10da\u10d8\u10e1\u10d8 \u10d3\u10d0 \u10d0\u10e0\u10d0\u10d5\u10d8\u10e1 \u10d4\u10de\u10d0\u10e0\u10d4\u10d1\u10d0 \u10d4\u10ed\u10d5\u10d8 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8\u10e1 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d4\u10d1\u10d0\u10e8\u10d8. \u10db\u10d8\u10e3\u10ee\u10d4\u10d3\u10d0\u10d5\u10d0\u10d3 \u10d0\u10db\u10d8\u10e1\u10d0, \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8, \u10d8\u10e1\u10d4\u10d5\u10d4 \u10e0\u10dd\u10d2\u10dd\u10e0\u10ea \u10e7\u10d5\u10d4\u10da\u10d0 \u10e1\u10ee\u10d5\u10d0 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d0 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da \u10e1\u10d0\u10db\u10e7\u10d0\u10e0\u10dd\u10e8\u10d8, \u10e1\u10ec\u10e0\u10d0\u10e4 \u10ea\u10d5\u10da\u10d8\u10da\u10d4\u10d1\u10d4\u10d1\u10e1 \u10d2\u10d0\u10dc\u10d8\u10ea\u10d3\u10d8\u10e1 &#8211; \u10e9\u10dc\u10d3\u10d4\u10d1\u10d0 \u10d0\u10ee\u10d0\u10da\u10d8 \u10ee\u10d4\u10da\u10e1\u10d0\u10ec\u10e7\u10dd\u10d4\u10d1\u10d8, \u10de\u10da\u10d0\u10e2\u10e4\u10dd\u10e0\u10db\u10d4\u10d1\u10d8, \u10d6\u10dd\u10d2\u10d0\u10d3\u10d0\u10d3 \u10e8\u10d4\u10e1\u10d0\u10eb\u10da\u10d4\u10d1\u10da\u10dd\u10d1\u10d4\u10d1\u10d8, \u10e0\u10dd\u10db\u10d4\u10da\u10d7\u10d0 \u10d0\u10d7\u10d5\u10d8\u10e1\u10d4\u10d1\u10d0\u10ea \u10ec\u10d0\u10e0\u10db\u10d0\u10e2\u10d4\u10d1\u10d8\u10e1 \u10db\u10d8\u10e1\u10d0\u10e6\u10ec\u10d4\u10d5\u10d0\u10d3 \u10d0\u10e3\u10ea\u10d8\u10da\u10d4\u10d1\u10d4\u10da\u10d8\u10d0. \u10e1\u10ec\u10dd\u10e0\u10d4\u10d3 \u10d0\u10db \u10db\u10d8\u10d6\u10dc\u10d8\u10d7 \u10e9\u10d0\u10e2\u10d0\u10e0\u10d3\u10d0, 19 \u10dc\u10dd\u10d4\u10db\u10d1\u10d4\u10e0\u10e1, Ad Summit Tbilisi 2023.<\/p>\n\n\n\n<p>Ad Summit Tbilisi 2023 \u10e1\u10d0\u10e5\u10d0\u10e0\u10d7\u10d5\u10d4\u10da\u10dd\u10e1 \u10d1\u10d0\u10dc\u10d9\u10d8\u10e1 \u10d2\u10d4\u10dc\u10d4\u10e0\u10d0\u10da\u10e3\u10e0\u10d8 \u10e1\u10de\u10dd\u10dc\u10e1\u10dd\u10e0\u10dd\u10d1\u10d8\u10d7 \u10e9\u10d0\u10e2\u10d0\u10e0\u10d3\u10d0 \u10d3\u10d0 \u10db\u10d0\u10e1 350-\u10d6\u10d4 \u10db\u10d4\u10e2\u10d8 \u10d3\u10d0\u10db\u10e1\u10ec\u10e0\u10d4, 15-\u10db\u10d3\u10d4 \u10e1\u10de\u10d8\u10d9\u10d4\u10e0\u10d8, 20-\u10db\u10d3\u10d4 \u10db\u10d0\u10e1\u10e2\u10d4\u10e0\u10d9\u10da\u10d0\u10e1\u10d8 \u10d3\u10d0 15-\u10db\u10d3\u10d4 \u10de\u10d0\u10e0\u10e2\u10dc\u10d8\u10dd\u10e0\u10d8 \u10d9\u10dd\u10db\u10de\u10d0\u10dc\u10d8\u10d0 \u10e8\u10d4\u10e3\u10d4\u10e0\u10d7\u10d3\u10d0.<\/p>\n\n\n\n<p>\u10db\u10d8\u10e3\u10ee\u10d4\u10d3\u10d0\u10d5\u10d0\u10d3 \u10d8\u10db\u10d8\u10e1\u10d0, \u10e0\u10dd\u10db \u10e6\u10dd\u10dc\u10d8\u10e1\u10eb\u10d8\u10d4\u10d1\u10d8\u10e1 \u10eb\u10d8\u10e0\u10d8\u10d7\u10d0\u10d3\u10d8 \u10d7\u10d4\u10db\u10d0 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8 \u10d8\u10e7\u10dd, Ad Summit-\u10d6\u10d4 \u10d0\u10db\u10d0\u10e1\u10d7\u10d0\u10dc\u10d0\u10d5\u10d4 \u10d4\u10da\u10d4\u10e5\u10e2\u10e0\u10dd\u10dc\u10e3\u10da \u10d9\u10dd\u10db\u10d4\u10e0\u10ea\u10d8\u10d0\u10d6\u10d4, \u10ee\u10d4\u10da\u10dd\u10d5\u10dc\u10e3\u10e0 \u10d8\u10dc\u10e2\u10d4\u10da\u10d4\u10e5\u10e2\u10e1\u10d0 \u10d3\u10d0 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10e3\u10da \u10d0\u10d5\u10e2\u10dd\u10db\u10d0\u10e2\u10d8\u10d6\u10d0\u10ea\u10d8\u10d4\u10d1\u10d6\u10d4, \u10d1\u10e0\u10d4\u10dc\u10d3 \u10d3\u10d8\u10d6\u10d0\u10d8\u10dc\u10d6\u10d4, \u10d9\u10dd\u10dc\u10e2\u10d4\u10dc\u10e2 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10e1\u10d0 \u10d3\u10d0 \u10d8\u10dc\u10e4\u10da\u10e3\u10d4\u10dc\u10e1\u10d4\u10e0 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d6\u10d4\u10ea \u10d8\u10e1\u10d0\u10e3\u10d1\u10e0\u10d4\u10e1.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"20723\" src=\"https:\/\/bankofgeorgia.ge\/blog\/app\/uploads\/2025\/03\/2-toro3950-1024x683.jpg\" alt=\"\" class=\"wp-image-20723\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"20722\" src=\"https:\/\/bankofgeorgia.ge\/blog\/app\/uploads\/2025\/03\/3-toro4901-1024x683.jpg\" alt=\"\" class=\"wp-image-20722\"\/><\/figure>\n<\/figure>\n\n\n\n<p>\u201e\u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8 \u10db\u10e1\u10dd\u10e4\u10da\u10d8\u10dd\u10e8\u10d8 \u10d4\u10e0\u10d7-\u10d4\u10e0\u10d7\u10d8 \u10e7\u10d5\u10d4\u10da\u10d0\u10d6\u10d4 \u10e1\u10ec\u10e0\u10d0\u10e4\u10d0\u10d3 \u10d6\u10e0\u10d3\u10d0\u10d3\u10d8 \u10d3\u10d0 \u10ea\u10d5\u10d0\u10da\u10d4\u10d1\u10d0\u10d3\u10d8 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d0\u10d0. \u10db\u10e3\u10d3\u10db\u10d8\u10d5\u10d0\u10d3 \u10d8\u10ea\u10d5\u10da\u10d4\u10d1\u10d0 \u10d0\u10da\u10d2\u10dd\u10e0\u10d8\u10d7\u10db\u10d4\u10d1\u10d8, \u10e1\u10d0\u10e0\u10d4\u10d9\u10da\u10d0\u10db\u10dd \u10de\u10da\u10d0\u10e2\u10e4\u10dd\u10e0\u10db\u10d4\u10d1\u10d8\u10e1 \u10e4\u10e3\u10dc\u10e5\u10ea\u10d8\u10dd\u10dc\u10d0\u10da\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10e2\u10d4\u10e5\u10dc\u10dd\u10da\u10dd\u10d2\u10d8\u10d4\u10d1\u10d8. \u10e9\u10d4\u10db\u10d8 \u10d0\u10d6\u10e0\u10d8\u10d7, \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10dc\u10d0\u10d3 \u10d2\u10d0\u10dc\u10e1\u10ee\u10d5\u10d0\u10d5\u10d3\u10d4\u10d1\u10d0 \u10e2\u10e0\u10d0\u10d3\u10d8\u10ea\u10d8\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8\u10e1\u10d2\u10d0\u10dc, \u10e1\u10ec\u10dd\u10e0\u10d4\u10d3 \u10d0\u10db\u10d8\u10e2\u10dd\u10db \u10e1\u10de\u10d4\u10ea\u10d8\u10d0\u10da\u10e3\u10e0\u10d8 \u10e6\u10dd\u10dc\u10d8\u10e1\u10eb\u10d8\u10d4\u10d1\u10d0 \u10e1\u10d0\u10e8\u10e3\u10d0\u10da\u10d4\u10d1\u10d0\u10e1 \u10db\u10d8\u10e1\u10ea\u10d4\u10db\u10e1 \u10d3\u10d0\u10db\u10e1\u10ec\u10e0\u10d4\u10d4\u10d1\u10e1 \u10dc\u10d0\u10ee\u10dd\u10dc \u10d5\u10dd\u10e0\u10e5\u10e8\u10dd\u10de\u10d4\u10d1\u10d8, \u10db\u10d0\u10e1\u10e2\u10d4\u10e0\u10d9\u10da\u10d0\u10e1\u10d4\u10d1\u10d8, \u10d3\u10d0\u10e1\u10d5\u10d0\u10dc \u10d9\u10d8\u10d7\u10ee\u10d5\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10d2\u10d0\u10d8\u10d2\u10dd\u10dc, \u10d7\u10e3 \u10e0\u10dd\u10d2\u10dd\u10e0 \u10e8\u10d4\u10d8\u10eb\u10da\u10d4\u10d1\u10d0 \u10d0\u10db \u10d0\u10ee\u10d0\u10da\u10d8 \u10d8\u10dc\u10e1\u10e2\u10e0\u10e3\u10db\u10d4\u10dc\u10e2\u10d4\u10d1\u10d8\u10e1 \u10d8\u10dc\u10e2\u10d4\u10d2\u10e0\u10d8\u10e0\u10d4\u10d1\u10d0 \u10db\u10d0\u10d7 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10e3\u10da \u10e1\u10e2\u10e0\u10d0\u10e2\u10d4\u10d2\u10d8\u10d4\u10d1\u10e8\u10d8. \u10e1\u10ec\u10dd\u10e0\u10d4\u10d3, \u10d4\u10e1 \u10d2\u10d0\u10ee\u10da\u10d0\u10d5\u10d7 \u10e9\u10d5\u10d4\u10dc\u10d8 \u10e1\u10d0\u10db\u10d8\u10e2\u10d8\u10e1 \u10db\u10d7\u10d0\u10d5\u10d0\u10e0\u10d8 \u10db\u10d8\u10d6\u10d0\u10dc\u10d8\u10ea, \u10e0\u10dd\u10db \u10d3\u10d0\u10db\u10e1\u10ec\u10e0\u10d4\u10d4\u10d1\u10e1 \u10db\u10d8\u10d5\u10ea\u10d4\u10d7 \u10e1\u10d0\u10e8\u10e3\u10d0\u10da\u10d4\u10d1\u10d0 \u10db\u10d8\u10d8\u10e6\u10dd\u10dc \u10e8\u10d7\u10d0\u10d2\u10dd\u10dc\u10d4\u10d1\u10d0 \u10ec\u10d0\u10e0\u10db\u10d0\u10e2\u10d4\u10d1\u10e3\u10da\u10d8 Case Study-\u10d8\u10d3\u10d0\u10dc, \u10e0\u10dd\u10db\u10da\u10d4\u10d1\u10e1\u10d0\u10ea \u10d8\u10e1\u10d8\u10dc\u10d8 \u10d5\u10d4\u10e0 \u10dc\u10d0\u10ee\u10d0\u10d5\u10d3\u10dc\u10d4\u10dc \u10e2\u10e0\u10d0\u10d3\u10d8\u10ea\u10d8\u10e3\u10da \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10e3\u10da \u10e6\u10dd\u10dc\u10d8\u10e1\u10eb\u10d8\u10d4\u10d1\u10d4\u10d1\u10d6\u10d4\u201c, &#8211; \u10d0\u10db\u10d1\u10dd\u10d1\u10e1 Ad Summit Tbilisi 2023-\u10d8\u10e1 \u10d4\u10e0\u10d7-\u10d4\u10e0\u10d7\u10d8 \u10d3\u10d0\u10db\u10e4\u10e3\u10eb\u10dc\u10d4\u10d1\u10d4\u10da\u10d8 \u10d3\u10d0 \u10dd\u10e0\u10d2\u10d0\u10dc\u10d8\u10d6\u10d0\u10e2\u10dd\u10e0\u10d8 \u10d2\u10d8\u10d2\u10d8 \u10d9\u10e3\u10e0\u10e2\u10d0\u10dc\u10d8\u10eb\u10d4.<\/p>\n\n\n\n<p>\u10e6\u10dd\u10dc\u10d8\u10e1\u10eb\u10d8\u10d4\u10d1\u10d0\u10d6\u10d4 \u10e8\u10d4\u10d4\u10ee\u10dc\u10d4\u10dc \u10d8\u10e1\u10d4\u10d7 \u10d7\u10d4\u10db\u10d4\u10d1\u10e1, \u10e0\u10dd\u10d2\u10dd\u10e0\u10d4\u10d1\u10d8\u10ea\u10d0\u10d0 Media Buying \u10d3\u10d0 \u10db\u10d8\u10e1\u10d8 \u10dd\u10de\u10e2\u10d8\u10db\u10d8\u10d6\u10d0\u10ea\u10d8\u10d8\u10e1 \u10e1\u10d0\u10d9\u10d8\u10d7\u10ee\u10d4\u10d1\u10d8, \u10e1\u10de\u10d8\u10d9\u10d4\u10e0\u10db\u10d0 \u10d2\u10d0\u10dc\u10d8\u10ee\u10d8\u10da\u10d0 \u10e1\u10d0\u10d9\u10e3\u10d7\u10d0\u10e0\u10d8 \u10d2\u10d0\u10db\u10dd\u10ea\u10d3\u10d8\u10da\u10d4\u10d1\u10d8\u10e1 \u10db\u10d0\u10d2\u10d0\u10da\u10d8\u10d7\u10d6\u10d4 \u10e0\u10d0 \u10e2\u10d8\u10de\u10d8\u10e1 User Generated \u10d9\u10dd\u10dc\u10e2\u10d4\u10dc\u10e2\u10d8 \u10db\u10e3\u10e8\u10d0\u10dd\u10d1\u10e1 \u10e7\u10d5\u10d4\u10da\u10d0\u10d6\u10d4 \u10e3\u10d9\u10d4\u10d7 \u10d9\u10dd\u10dc\u10d5\u10d4\u10e0\u10e1\u10d8\u10d8\u10e1 \u10db\u10dd\u10e1\u10d0\u10e2\u10d0\u10dc\u10d0\u10d3 &#8211; \u10de\u10d8\u10e0\u10d5\u10d4\u10da \u10d0\u10d3\u10d2\u10d8\u10da\u10e1 \u10d8\u10d9\u10d0\u10d5\u10d4\u10d1\u10d3\u10d0 \u10d4.\u10ec. \u201eunboxing\u201d \u10d5\u10d8\u10d3\u10d4\u10dd\u10d4\u10d1\u10d8, \u10e8\u10d4\u10db\u10d3\u10d4\u10d2 \u10d8\u10e7\u10dd \u10de\u10e0\u10dd\u10d3\u10e3\u10e5\u10e2\u10d8\u10e1 \u10d3\u10d4\u10db\u10dd \u10d5\u10d4\u10e0\u10e1\u10d8\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10e0\u10d8\u10d5\u10d8\u10e3\u10d4\u10d1\u10d8. \u10e1\u10de\u10d8\u10d9\u10d4\u10e0\u10db\u10d0 \u10d0\u10e1\u10d4\u10d5\u10d4 \u10e3\u10e0\u10e9\u10d8\u10d0 \u10d1\u10d8\u10d6\u10dc\u10d4\u10e1\u10d4\u10d1\u10e1, \u10e0\u10dd\u10db \u10d0\u10e0 \u10db\u10dd\u10d4\u10e0\u10d8\u10d3\u10dd\u10dc \u10d8\u10db \u10de\u10da\u10d0\u10e2\u10e4\u10dd\u10e0\u10db\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1 \u10d3\u10d0\u10db\u10d0\u10ee\u10d0\u10e1\u10d8\u10d0\u10d7\u10d4\u10d1\u10d4\u10da\u10d8 \u10e4\u10dd\u10dc\u10e2\u10d4\u10d1\u10d8\u10e1\u10d0 \u10d3\u10d0 \u10e4\u10e0\u10d0\u10d6\u10d4\u10d1\u10d8\u10e1 \u10d2\u10d0\u10db\u10dd\u10e7\u10d4\u10dc\u10d4\u10d1\u10d0\u10e1, \u10e0\u10d0\u10d3\u10d2\u10d0\u10dc \u10e1\u10ec\u10dd\u10e0\u10d4\u10d3 \u10d8\u10e1 \u10db\u10d8\u10d2\u10d0\u10e6\u10d4\u10d1\u10d8\u10dc\u10d4\u10d1\u10e1 \u10ee\u10dd\u10da\u10db\u10d4 \u10e7\u10d8\u10d3\u10d5\u10d8\u10e1 \u10d2\u10d0\u10d3\u10d0\u10ec\u10e7\u10d5\u10d4\u10e2\u10d8\u10da\u10d4\u10d1\u10d0\u10e1, \u10e0\u10d0\u10ea \u10dc\u10d0\u10d9\u10da\u10d4\u10d1\u10d0\u10d3 \u10f0\u10d2\u10d0\u10d5\u10e1 \u10e0\u10d4\u10d9\u10da\u10d0\u10db\u10d0\u10e1 \u10d3\u10d0 \u10d1\u10e3\u10dc\u10d4\u10d1\u10e0\u10d8\u10d5\u10d8\u10d0 \u10d8\u10db \u10e1\u10dd\u10ea\u10d8\u10d0\u10da\u10e3\u10e0\u10d8 \u10db\u10d4\u10d3\u10d8\u10d8\u10e1\u10d7\u10d5\u10d8\u10e1.<\/p>\n\n\n\n<p>\u10d2\u10d8\u10dd\u10e0\u10d2\u10d8 \u10d9\u10d8\u10dc\u10ec\u10e3\u10e0\u10d0\u10e8\u10d5\u10d8\u10da\u10db\u10d0, \u10e1\u10d0\u10e5\u10d0\u10e0\u10d7\u10d5\u10d4\u10da\u10dd\u10e1 \u10d1\u10d0\u10dc\u10d9\u10d8\u10e1 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10e1\u10d0\u10d1\u10d0\u10dc\u10d9\u10dd \u10db\u10dd\u10db\u10e1\u10d0\u10ee\u10e3\u10e0\u10d4\u10d1\u10d8\u10e1 \u10ee\u10d4\u10da\u10db\u10eb\u10e6\u10d5\u10d0\u10dc\u10d4\u10da\u10db\u10d0 \u10e7\u10e3\u10e0\u10d0\u10d3\u10e6\u10d4\u10d1\u10d0 \u10d2\u10d0\u10d0\u10db\u10d0\u10ee\u10d5\u10d8\u10da\u10d0 \u10d8\u10db\u10d0\u10d6\u10d4, \u10d7\u10e3 \u10e0\u10d0\u10db\u10d3\u10d4\u10dc\u10d0\u10d3 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d5\u10d0\u10dc\u10d8\u10d0 \u10db\u10dd\u10dc\u10d0\u10ea\u10d4\u10db\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10db\u10d0\u10d7\u10d6\u10d4 \u10d3\u10d0\u10e4\u10e3\u10eb\u10dc\u10d4\u10d1\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8 &#8211; \u10d0\u10e3\u10d3\u10d8\u10e2\u10dd\u10e0\u10d8\u10d0\u10e1 \u10d2\u10d0\u10d0\u10ea\u10dc\u10dd, \u10d7\u10e3 \u10d5\u10d8\u10dc \u10d8\u10ea\u10dc\u10dd\u10d1\u10e1 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10e1 \u10e1\u10dd\u10ea\u10d8\u10d0\u10da\u10e3\u10e0 \u10db\u10d4\u10d3\u10d8\u10d0\u10d6\u10d4 \u10e3\u10d9\u10d4\u10d7, \u10d5\u10d8\u10dc \u10d8\u10ea\u10d8\u10e1 \u10db\u10d8\u10e1\u10d8 \u10d6\u10e3\u10e1\u10e2\u10d8 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d4\u10d1\u10d4\u10d1\u10d8 \u10d3\u10d0 \u10e5\u10ea\u10d4\u10d5\u10d0, \u10d4\u10e1 \u10e1\u10d0\u10d1\u10d0\u10dc\u10d9\u10dd \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0\u10d0, \u10db\u10d0\u10dc \u10d6\u10e3\u10e1\u10e2\u10d0\u10d3 \u10d8\u10ea\u10d8\u10e1 \u10e0\u10d0\u10e1 \u10e7\u10d8\u10d3\u10e3\u10da\u10dd\u10d1\u10e1 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10d4\u10da\u10d8 \u10d3\u10d0 \u10e0\u10dd\u10db\u10d4\u10da\u10d8 \u10d1\u10e0\u10d4\u10dc\u10d3\u10d4\u10d1\u10d8\u10d0 \u10d8\u10e1, \u10e0\u10dd\u10db\u10da\u10d8\u10e1 \u10e8\u10d4\u10d7\u10d0\u10d5\u10d0\u10d6\u10d4\u10d1\u10d4\u10d1\u10d8\u10ea \u10e7\u10d5\u10d4\u10da\u10d0\u10d6\u10d4 \u10db\u10d4\u10e2\u10d0\u10d3 \u10d2\u10d0\u10d0\u10ee\u10d0\u10e0\u10d4\u10d1\u10e1. \u10e8\u10d4\u10db\u10d3\u10d4\u10d2 \u10d9\u10d8 \u10d8\u10e1\u10d0\u10e3\u10d1\u10e0\u10d0 \u10d8\u10db \u10e8\u10d4\u10e1\u10d0\u10eb\u10da\u10d4\u10d1\u10da\u10dd\u10d1\u10d4\u10d1\u10d6\u10d4 \u10e0\u10d0\u10ea \u10d1\u10d8\u10d6\u10dc\u10d4\u10e1\u10d4\u10d1\u10e1 \u10db\u10d8\u10e1\u10ea\u10d0 \u10d1\u10d0\u10dc\u10d9\u10db\u10d0 \u10d0\u10ee\u10d0\u10da\u10d8 \u10de\u10e0\u10dd\u10d3\u10e3\u10e5\u10e2\u10d8\u10e1 &#8211; Ads \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d8\u10e1 \u10e1\u10d0\u10e8\u10e3\u10d0\u10da\u10d4\u10d1\u10d8\u10d7, \u10db\u10d8\u10d4\u10e6\u10dd\u10d7 \u10d8\u10dc\u10e4\u10dd\u10e0\u10db\u10d0\u10ea\u10d8\u10d0 \u10db\u10d0\u10d7\u10d8 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d4\u10d1\u10d8\u10e1 \u10e8\u10d4\u10e1\u10d0\u10ee\u10d4\u10d1, \u10e0\u10d0 \u10d7\u10e5\u10db\u10d0 \u10e3\u10dc\u10d3\u10d0 \u10d0\u10d2\u10e0\u10d4\u10d2\u10d8\u10e0\u10d4\u10d1\u10e3\u10da\u10d0\u10d3, \u10d9\u10dd\u10dc\u10e4\u10d8\u10d3\u10d4\u10dc\u10ea\u10d8\u10d0\u10da\u10e3\u10e0\u10d8 \u10d8\u10dc\u10e4\u10dd\u10e0\u10db\u10d0\u10ea\u10d8\u10d8\u10e1 \u10d3\u10d0\u10ea\u10d5\u10d8\u10d7 \u10d3\u10d0 \u10d2\u10d0\u10d4\u10d0\u10dc\u10d0\u10da\u10d8\u10d6\u10d4\u10d1\u10d8\u10dc\u10d0\u10d7 \u10db\u10d0\u10d7\u10d8 \u10e1\u10d0\u10ed\u10d8\u10e0\u10dd\u10d4\u10d1\u10d4\u10d1\u10d8, \u10e8\u10d4\u10d3\u10d4\u10d2\u10d0\u10d3 \u10e8\u10d4\u10d4\u10e5\u10db\u10dc\u10d0\u10d7 \u10db\u10d0\u10d7\u10d6\u10d4 \u10db\u10dd\u10e0\u10d2\u10d4\u10d1\u10e3\u10da\u10d8 \u10e8\u10d4\u10d7\u10d0\u10d5\u10d0\u10d6\u10d4\u10d1\u10d4\u10d1\u10d8 &#8211; \u10db\u10dd\u10d1\u10d8\u10da\u10d1\u10d0\u10dc\u10d9\u10e8\u10d8, sCoolApp-\u10e1\u10d0 \u10d3\u10d0 Offers.bog.ge-\u10d6\u10d4.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"20724\" src=\"https:\/\/bankofgeorgia.ge\/blog\/app\/uploads\/2025\/03\/4-toro5024-1024x683.jpg\" alt=\"\" class=\"wp-image-20724\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-id=\"20725\" src=\"https:\/\/bankofgeorgia.ge\/blog\/app\/uploads\/2025\/03\/5-toro4871-1024x683.jpg\" alt=\"\" class=\"wp-image-20725\"\/><\/figure>\n<\/figure>\n\n\n\n<p>Ads \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d6\u10d4 \u10d0\u10e1\u10d4\u10d5\u10d4 \u10e9\u10d0\u10e2\u10d0\u10e0\u10d3\u10d0 \u10d5\u10dd\u10e0\u10e5\u10e8\u10dd\u10e4\u10d8, \u10e0\u10dd\u10db\u10d4\u10da\u10d6\u10d4\u10ea 150-\u10db\u10d3\u10d4 \u10d0\u10d3\u10d0\u10db\u10d8\u10d0\u10dc\u10d8 \u10d3\u10d0\u10e0\u10d4\u10d2\u10d8\u10e1\u10e2\u10e0\u10d8\u10e0\u10d3\u10d0 \u10d3\u10d0 \u10d3\u10d8\u10d3\u10d8 \u10d3\u10d0\u10d8\u10dc\u10e2\u10d4\u10e0\u10d4\u10e1\u10d4\u10d1\u10d0 \u10d2\u10d0\u10db\u10dd\u10d8\u10ec\u10d5\u10d8\u10d0 \u10d8\u10db\u10d0\u10dc, \u10d7\u10e3 \u10e0\u10d4\u10d0\u10da\u10e3\u10e0\u10d0\u10d3 \u10e0\u10dd\u10d2\u10dd\u10e0 \u10db\u10e3\u10e8\u10d0\u10dd\u10d1\u10d3\u10d0 \u10e0\u10d4\u10d9\u10dd\u10db\u10d4\u10dc\u10d3\u10d4\u10e0 \u10e1\u10d8\u10e1\u10e2\u10d4\u10db\u10d0 \u10d0\u10ee\u10d0\u10da\u10d8 \u10de\u10e0\u10dd\u10d3\u10e3\u10e5\u10e2\u10d8\u10e1 \u10e3\u10d9\u10d0\u10dc, \u10e0\u10dd\u10db\u10d4\u10da\u10d8\u10ea 1 300 000 \u10db\u10dd\u10db\u10ee\u10db\u10d0\u10e0\u10d4\u10d1\u10da\u10d0\u10db\u10d3\u10d4 \u10e0\u10d4\u10da\u10d4\u10d5\u10d0\u10dc\u10e2\u10e3\u10e0\u10d8 \u10e8\u10d4\u10d7\u10d0\u10d5\u10d0\u10d6\u10d4\u10d1\u10d4\u10d1\u10d8\u10e1 \u10db\u10d8\u10e2\u10d0\u10dc\u10d0\u10e1 \u10e3\u10d6\u10e0\u10e3\u10dc\u10d5\u10d4\u10da\u10e7\u10dd\u10e4\u10e1.<\/p>\n\n\n\n<p>\u10d8\u10e0\u10d0\u10d9\u10da\u10d8 \u10e5\u10d0\u10e0\u10d7\u10d5\u10d4\u10da\u10d8\u10e8\u10d5\u10d8\u10da\u10db\u10d0 \u10d8\u10e1\u10d0\u10e3\u10d1\u10e0\u10d0 \u10d0\u10e1\u10d4\u10d5\u10d4 \u10e1\u10ec\u10dd\u10e0\u10d8 \u10d8\u10dc\u10e4\u10da\u10e3\u10d4\u10dc\u10e1\u10d4\u10e0 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8\u10e1 \u10db\u10dc\u10d8\u10e8\u10d5\u10dc\u10d4\u10da\u10dd\u10d1\u10d0\u10d6\u10d4, \u10d8\u10db\u10d0\u10d6\u10d4 \u10d7\u10e3 \u10d5\u10d8\u10dc \u10d0\u10e0\u10d8\u10e1 \u10d8\u10dc\u10e4\u10da\u10e3\u10d4\u10dc\u10e1\u10d4\u10e0\u10d8 \u10d3\u10d0 \u10e0\u10d0\u10e2\u10dd\u10db \u10d0\u10e0\u10d8\u10e1 affiliate marketing \u10d4\u10e0\u10d7-\u10d4\u10e0\u10d7\u10d8 \u10e7\u10d5\u10d4\u10da\u10d0\u10d6\u10d4 \u10d2\u10d0\u10db\u10d0\u10e0\u10d7\u10da\u10d4\u10d1\u10e3\u10da\u10d8 \u10d2\u10d6\u10d0.<\/p>\n\n\n\n<p>&nbsp;\u201e\u10e1\u10d0\u10db\u10d8\u10e2\u10d8\u10e1 \u10db\u10d7\u10d0\u10d5\u10d0\u10e0\u10d8 \u10db\u10d8\u10db\u10d0\u10e0\u10d7\u10e3\u10da\u10d4\u10d1\u10d8\u10d3\u10d0\u10dc \u10d2\u10d0\u10db\u10dd\u10db\u10d3\u10d8\u10dc\u10d0\u10e0\u10d4, \u10e0\u10dd\u10db\u10d4\u10da\u10d8\u10ea \u10d2\u10d0\u10ee\u10da\u10d0\u10d5\u10d7 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8, \u10e7\u10d5\u10d4\u10da\u10d0\u10d6\u10d4 \u10d0\u10e5\u10e2\u10e3\u10d0\u10da\u10e3\u10e0 \u10d7\u10d4\u10db\u10d0\u10d3 \u10db\u10d8\u10db\u10d0\u10e9\u10dc\u10d8\u10d0 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10e1\u10d0\u10e0\u10d4\u10d9\u10da\u10d0\u10db\u10dd \u10d0\u10e0\u10ee\u10d4\u10d1\u10d8\u10e1 \u10e4\u10e3\u10dc\u10e5\u10ea\u10d8\u10dd\u10dc\u10d0\u10da\u10d4\u10d1\u10d8\u10e1\u10d0 \u10d3\u10d0 \u10e1\u10e2\u10e0\u10d0\u10e2\u10d4\u10d2\u10d8\u10e3\u10da\u10d8 \u10dc\u10d0\u10ec\u10d8\u10da\u10d4\u10d1\u10d8\u10e1 \u10d3\u10d4\u10e2\u10d0\u10da\u10e3\u10e0\u10d0\u10d3 \u10d2\u10d0\u10dc\u10ee\u10d8\u10da\u10d5\u10d0. \u10db\u10d0\u10d7 \u10e8\u10dd\u10e0\u10d8\u10e1 \u10e1\u10d0\u10e5\u10d0\u10e0\u10d7\u10d5\u10d4\u10da\u10dd\u10e1 \u10d1\u10d0\u10dc\u10d9\u10d8\u10e1 \u10d0\u10ee\u10d0\u10da\u10d8 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10de\u10da\u10d0\u10e2\u10e4\u10dd\u10e0\u10db\u10d8\u10e1 BOG Ads \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d8\u10e1 \u10d2\u10d0\u10ea\u10dc\u10dd\u10d1\u10d0, \u10e0\u10dd\u10db\u10d4\u10da\u10d8\u10ea \u10d8\u10dc\u10dd\u10d5\u10d0\u10ea\u10d8\u10e3\u10e0 \u10e2\u10d0\u10e0\u10d2\u10d4\u10e2\u10d8\u10e0\u10d4\u10d1\u10d8\u10e1 \u10e4\u10e3\u10dc\u10e5\u10ea\u10d8\u10dd\u10dc\u10d0\u10da\u10d4\u10d1\u10e1 \u10e1\u10d7\u10d0\u10d5\u10d0\u10d6\u10dd\u10d1\u10e1 \u10e5\u10d0\u10e0\u10d7\u10e3\u10da \u10d1\u10d8\u10d6\u10dc\u10d4\u10e1\u10d4\u10d1\u10e1, \u10e0\u10d0\u10ea \u10d3\u10e6\u10d4\u10db\u10d3\u10d4 \u10e5\u10d0\u10e0\u10d7\u10e3\u10da \u10d1\u10d0\u10d6\u10d0\u10e0\u10d6\u10d4 \u10d0\u10e0\u10ea\u10d4\u10e0\u10d7 \u10e1\u10ee\u10d5\u10d0 \u10db\u10e1\u10ee\u10d5\u10d8\u10da \u10e1\u10d0\u10d4\u10e0\u10d7\u10d0\u10e8\u10dd\u10e0\u10d8\u10e1\u10dd \u10e1\u10d0\u10e0\u10d4\u10d9\u10da\u10d0\u10db\u10dd \u10de\u10da\u10d0\u10e2\u10e4\u10dd\u10e0\u10db\u10d4\u10d1\u10e1 Meta-\u10e1 \u10d3\u10d0 Google-\u10e1\u10d0\u10ea \u10d9\u10d8 \u10d0\u10e0 \u10d2\u10d0\u10d0\u10e9\u10dc\u10d8\u10d0\u10d7.<\/p>\n\n\n\n<p>\u10d7\u10e3 \u10d2\u10e1\u10e3\u10e0\u10d7 \u10db\u10d4\u10e2\u10d8 \u10d2\u10d0\u10d8\u10d2\u10dd\u10d7 \u10d3\u10d0 \u10d7\u10d0\u10d5\u10d0\u10d3 \u10d2\u10d0\u10db\u10dd\u10ea\u10d0\u10d3\u10dd\u10d7 Ads \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d8\u10e1 \u10e8\u10d4\u10e1\u10d0\u10eb\u10da\u10d4\u10d1\u10da\u10dd\u10d1\u10d4\u10d1\u10d8, \u10d4\u10ec\u10d5\u10d8\u10d4\u10d7 manager.bog.ge-\u10e1, Ad Summit \u10d9\u10d8 \u10d9\u10d8\u10d3\u10d4\u10d5 \u10e3\u10e4\u10e0\u10dd \u10db\u10d4\u10e2 \u10e1\u10d8\u10d0\u10ee\u10da\u10d4\u10e1 \u10d2\u10d5\u10de\u10d8\u10e0\u10d3\u10d4\u10d1\u10d0.<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"\u10d2\u10d0\u10d8\u10d2\u10d4\u10d7, \u10e0\u10dd\u10d2\u10dd\u10e0 \u10e8\u10d4\u10ea\u10d5\u10d0\u10da\u10d0 Ad Summit Tbilisi 2023-\u10db\u10d0 \u10e5\u10d0\u10e0\u10d7\u10e3\u10da\u10d8 \u10ea\u10d8\u10e4\u10e0\u10e3\u10da\u10d8 \u10db\u10d0\u10e0\u10d9\u10d4\u10e2\u10d8\u10dc\u10d2\u10d8. \u10d0\u10e6\u10db\u10dd\u10d0\u10e9\u10d8\u10dc\u10d4\u10d7 \u10e2\u10e0\u10d4\u10dc\u10d3\u10d4\u10d1\u10d8, AI \u10d3\u10d0 BOG Ads \u10db\u10d4\u10dc\u10d4\u10ef\u10d4\u10e0\u10d8\u10e1 \u10e8\u10d4\u10e1\u10d0\u10eb\u10da\u10d4\u10d1\u10da\u10dd\u10d1\u10d4\u10d1\u10d8.","protected":false},"author":1,"featured_media":29926,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1307,1405],"tags":[726,896,1074,1160,1332],"class_list":["post-29920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-inovaciebi-da-startapebi","category-biznes-gonisdziebebi","tag-saqartvelos-banki","tag-ads-manager","tag-cifruli-teqnologiebi","tag-xelovnuri-inteleqti","tag-biznes-ghonisdziebebi"],"acf":[],"_links":{"self":[{"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/posts\/29920","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/comments?post=29920"}],"version-history":[{"count":3,"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/posts\/29920\/revisions"}],"predecessor-version":[{"id":41501,"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/posts\/29920\/revisions\/41501"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/media\/29926"}],"wp:attachment":[{"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/media?parent=29920"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/categories?post=29920"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bankofgeorgia.ge\/blog\/wp-json\/wp\/v2\/tags?post=29920"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}